25 jun 2025 How to perform an SEO audit with checklist
That’s more than annoying if you have a website with tens, hundreds or even thousands of pages. Lets Encrypt is a non-profit organization that provides free SSL certificates, and it’s backed by some of the biggest players in the industry—including Google. If you have a small website (under ten pages), then I wouldn’t worry too much about either of these files. However, if you’re using WordPress, you can use a plugin like Yoast SEO to create both a robots.txt file and sitemap easily.
Wie man ein SEO-Audit in 11 einfachen Schritten durchführt (mit Checkliste)
This invaluable information enables you to make informed decisions, refine your SEO strategy, and improve your website’s overall performance. In all honesty, this is just scratching the surface when it comes to performing a technical SEO audit. Each of the points above can easily have an entire blog post about it and additional, more advanced issues like paginations, log file analysis, and advanced site architecture. Google’s goal is to improve user experience because, let’s face it, no one likes a slow website. In today’s society, the need for instant gratification encourages site visitors to leave before they finish what they intend to do. Site speed has become quite a hot topic among the SEO community in recent times, especially after Google announced that mobile speed is indeed a ranking factor.
How do you find keywords for SEO?
Videos play an increasingly important role on the web, but in truth, many sites pay no attention to video SEO. This is one area where Google simply won’t “figure it out” without solid, technical SEO. We also like the audit checklist by Benjamin Estes over at BrainLabs, in particular, the pass/fail selector for each item.
Page Speed Optimization
For example, the markup should not describe the content that is hidden from users (i.e. which is not located in the HTML of the page). Hreflang is an HTML attribute used to specify the language and geographical targeting of webpages in multilingual websites. It helps search engines understand which version of a webpage serves users based on their language and location preferences. An XML sitemap is a technical file that lists all pages, images, videos, and other resources on your site, as well as the relationships between them. This file is crucial for SEO as it tells search engines how to crawl your site more efficiently. A technical SEO audit is a checkup of your website’s digital health.
- The “Free SEO Tools” page is a valuable asset for anyone looking to optimize their website’s performance in search engines, offering a wide range of tools and resources at no cost.
- As discussed extensively, SEO is a comprehensive, long-term strategy focused on optimizing individual web pages and content to rank higher in SERPs.
- This will send the selected prospects to the Link Building tool, where you can set up a new project for your domain.
- They’re one of the easiest yet most powerful SEO tools you have.
- You’ll also want to make sure that your long-tail keywords are driving valuable results.
It’s ideal for businesses with medium-sized websites seeking to enhance user experience and technical performance. SEO audit is the process of identifying your website’s strengths and weaknesses. Website SEO audits help you find all the issues that are preventing search engines to boost your site rankings in search results. Instead, digital marketers should rely on trusted technical SEO audit tools to help identify and resolve the most important website issues that can negatively impact search rankings.
But if they’re rural users on slower connections SEO Anomaly or older devices, site speed and visual stability become critical. In this case, you need to ensure that Google prioritizes and crawls important pages frequently without wasting resources on pages that should never be crawled or indexed. For a full list of JavaScript SEO common errors and best practices, you can navigate to the JavaScript SEO guide for SEO pros and developers. This step alone can save you huge headaches and ensure no major technical SEO blockages.
No Comments